Where puit.is becomes useful

From archives and newsrooms to brands and evidence workflows, puit.is is designed for contexts where origin, continuity, and independent verification matter after files start moving.

Digital heritage preservation

Challenge

Digital collections move across systems, formats, and time. Once provenance weakens, authorship, rights context, and institutional trust become harder to defend.

Source: UNESCO Charter on the Preservation of the Digital Heritage

How puit.is helps

Puit.is embeds provenance at or near digitisation, so continuity can remain checkable across derivatives, migration, and reuse.

Impact

Stronger continuity for long-horizon preservation and cross-institution sharing.

Journalism and news media

Challenge

Newsroom assets are edited, published, syndicated, and reposted under deadline. Trust weakens when provenance breaks along the chain.

Source: Reuters Institute Digital News Report 2024

How puit.is helps

Puit.is supports source-linked continuity through editorial workflows and later redistribution.

Impact

Faster checks, fewer disputes, stronger defensibility.

Film and VFX

Challenge

Production assets pass through many hands, versions, and render steps. Once continuity weakens, attribution and leak tracing become harder.

Source: MPA Trusted Partner Network & Content Security Best Practices

How puit.is helps

Puit.is adds source-linked provenance that can remain meaningful across editing, rendering, and downstream reuse.

Impact

Stronger attribution and continuity in complex media pipelines.

Platforms and redistribution

Challenge

Public distribution paths often detach files from their original context. That makes provenance fragile precisely where the public encounters content.

Source: IPTC metadata tests - social platforms strip embedded image metadata

How puit.is helps

Puit.is is designed to keep origin linkages meaningful after reposting, re-encoding, and ordinary transformation.

Impact

More durable provenance where metadata alone does not travel.

High-stakes documentation and evidence workflows

Challenge

When digital records may later face dispute, broken continuity creates risk. Evidence is harder to defend if origin cannot still be checked after ordinary handling.

Source: NIST digital evidence preservation guidance

How puit.is helps

Puit.is supports stronger provenance continuity across transfer, storage, and later review.

Impact

Stronger auditability where records may later need independent scrutiny.

See where provenance fits

If provenance breaks somewhere in your workflow, we would like to hear where it happens and what has to hold up later.

Get in touch